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First half of 2010, the European small ghd straightener appliance market is to the good trend. According to GfK statistics, 1 June 2010, Western Europe, small household appliances market grew by 6%, while Eastern Europe is an increase of 7%.
Innovative products and change the pattern of small household appliance market in Western Europe has injected new vitality. Six major countries in Western ghd Europe - Germany, Spain, France, Britain, Italy and the Netherlands, the small household appliance market in recent years has maintained a sustained growth. 1 June 2010, this six countries the turnover of small household appliancesrose by 6%, while six countries have maintained a high growth market.
In small home appliances ghd hair straightener, vacuum cleaners, the fastest growing market sales, sales growth in the small appliance market half of the contribution from the vacuum cleaner. In addition, food processing machines, coffee machines, electric shavers and epilator men's sales volume increased significantly.
Proved, through extensive productghd range, the small household appliance market is fully capable to withstand the financial crisis, in the context of the economic downturn continued to grow. In addition, the manufacturer of the innovative capability allows dealers more willing to sell their products. In a wide variety of products, consumers often are willing to spend more money to buy new products.chi flat iron High-end product features and product quality of the trial time of purchase, often the key to consumer purchase decisions.
In 2010, the European market vacuum cleaner sales grew 2% year on year sales increase of 9%, one of the high-end products, such as vacuum cleaner dust bag larger increase. Overall,chi straightener consumers are more willing to buy big brands, the high price of product trends become apparent. In addition, the robot vacuum cleaner has become a hot new growth markets, such products at present has accounted for 3% of the market. Handheld vacuum cleaner market growth is dependent on the continued development of new products and hand-held rechargeable vacuum cleaner sales.
In recent years, coffee machine has been the small appliance market in Europe, one of the best growth products, and sometimes even double-digit sales growth. The biggest characteristic of this market there have been innovative product development success. To promote the new products, consumers and even change their old eating habits. New coffee machine more and more popular ghd piastra to consumers. However, the traditional filter is still the mainstream product, and maintain good growth.
First half of 2010, the coffee machine market in Western Europe sales rose 4%, sales grew 2%. This was mainly due to consumer demand for high quality coffee machine is GHD Glätteisen constantly growing. Among them, the capsule-type products, the biggest increase in sales, an increase of 18%.
Consumers are most interested in is the coffee machine of the "one-button solution" that they want to the fastest and easiest way to produce authentic cup of regular coffee or espresso. Therefore, the pad-type coffee machine sales rose 5%, and relatively led lights complex automatic coffee machine sales fell iwc 6%.
After several years of stagnation, men's electric shaver market finally usher in a new round of growth, both low-end entry-level products or high-end products, sales are growing. High-end market growth is also reflected in the epilator, including the beard trimmer, fine hair removal products, etc. have emerged, including hot scene.
Hair iwc appliances market has continued to be active for many years, has introduced new products, such as rollers and the Gucci Bags combination of ion hair straightener products, the growth momentum for the market, consumers are no longer the pursuit of what can only straighten hair products that the development of the market provides a more flexible space. In 2010, six countries in Patek Philippe Eastern Europe, the main salon appliances sales rose 7% of the market, sales have recovered to pre-crisis levels. Although the market experienced a decline in 2009, Ukraine and Slovakia in the hair growth in the appliance market has recovered ghd straightener well. First half of 2010, Hungary and Romania still falling market sales, but the monthly comparison of view, already showing signs of recovery. In contrast, the Czech market continues to slump, while its neighbors - Poland's small ghd rettetang household appliance market in 2009 is almost unaffected because the impact of the financial crisis in 2010, there Budie phenomenon. Overall, Eastern Europe, personal care small appliances, the emergence of growth of food processing machines, coffee machines and vacuum cleaners and other products in the market.
